Category: Main Feature

Main Feature — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

NYC Marathon
Runners cross the Verrazzano-Narrows Bridge during the New York City Marathon in New York, Sunday, Nov. 1, 2026. (AP Photo/Heather Khalifa)

Q&A: Ted Metellus On The Record-Setting Popularity of the TCS New York City Marathon

The TCS New York City Marathon is an iconic event known the world over, but the 2026 edition was even more significant than usual. Sunday’s race marked the 50th anniversary of the five-borough, 26.2-mile course, which begins in Staten Island (crossing the Verrazzano-Narrows Bridge), before moving through Brooklyn, Queens, Manhattan, the Bronx and back into […]

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North Carolina A&T celebrates 100 years of the "Greatest Homecoming on Earth" in 2026. (AP Photo/Chris Seward)

Greensboro, North Carolina: Home of North Carolina A&T’s “Greatest Homecoming on Earth”

Many colleges and universities hold annual homecoming festivities, but the people who know about North Carolina A&T’s celebration in Greensboro confidently declare theirs is the “Greatest Homecoming on Earth.” GHOE, as it’s known, is a weeklong celebration of Aggie pride. Greensboro comes alive with street festivals, alumni events, student activities and a parade throughout the […]

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The winners of the 2026 SportsTravel Awards (Credit: Jared Wickerham/Wick Photography)

Winners of 2026 SportsTravel Awards Announced at TEAMS ’26

The Northstar Meetings Group announced the winners of the 2026 SportsTravel Awards during the TEAMS ’26 Conference & Expo in Birmingham, Alabama, on Wednesday, honoring the best events, new venue and host city in the sports-event industry. TEAMS: Travel, Events And Management in Sports, is the world’s largest gathering of event organizers and travel planners from […]

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Texans Jaguars Football
Jacksonville Jaguars fans brought a different type of style to fandom at Wembley Stadium. (Adam Bettcher/AP Content Services for the NFL)

Football vs. Football: A British Fan’s Observations on Two Sports With the Same Name

I’ve never watched the Super Bowl. There, I said it. OK, I’ve seen the kickoff, and I’ve watched a few plays, but usually by the time some global musical star takes the stage at halftime, I’ve long since gone to sleep. So imagine my wide-eyed anticipation at watching my first full football game — and […]

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Red Bull driver Max Verstappen of the Netherlands makes a turn during the Formula One Miami Grand Prix auto race Sunday, May 4, 2025, in Miami Gardens. Fla. (AP Photo/Rebecca Blackwell)

From Formula One to the NFL: How The LIVE Team is Elevating Fan Activations in Sports

This is part of an occasional series spotlighting companies, destinations or individuals that will be attending the TEAMS Conference & Expo for the first time. This year’s edition will take place from October 26—29 in Birmingham, Alabama, and will feature a Rookie Reception for first-time attendees. That event will be on Monday, October 26 at […]

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World Series Rays Brewers Baseball
The World Series is back in Milwaukee for the first time since 1982. (AP Photo/Kayla Wolf)

Q&A: Marissa Werner on the Brewers, the World Series and a Spotlight on Milwaukee

Marissa Werner is a Milwaukee native who was 3 years old the last time the Brewers were in the World Series. When the Fall Classic gets underway at American Family Field on Friday night between the Brewers and the Tampa Bay Rays, Werner will be there in person, cheering on the team she has watched […]

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SEC Revenue Distribution Football
Greg Sankey has been atop the SEC since 2015. (AP Photo/Mike Stewart, File)

TEAMS ’26 Preview: Thought Leaders from College Sports, the World Cup and More

Perhaps no sport has seen as much change in recent years as college football, and perhaps no person has had as much to do with that change as Greg Sankey, commissioner of the Southeastern Conference. Last week, it was announced that the College Football Playoff will expand from 12 teams to 24 starting with the […]

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NBA Finals Knicks Spurs Basketball
Jalen Brunson and the Knicks soared to an unexpected title in 2026, the team's first in 53 years. (Geoff Burke/Pool Photo via AP)

NBA Schedule 2026-27: 10 Key Dates to Watch (Can’t Get Enough New York Knicks)

Last year’s NBA season began with a throwback theme song and ended with a throwback champion. There was something fitting about the New York Knicks claiming their first title in 53 years the same season the NBA returned to NBC, which brought back the “Roundball Rock” anthem that had become popularized during the network’s previous […]

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Wembley Stadium (Credit: Paul Stevens)

The Jaguars Have Found a Home In London. Is it Coming to an End?

LONDON — The cries of “Duuuval!” are ringing out across the stadium, teal jerseys are dotting the crowd, and the atmosphere is fiercely partisan. This was the scene on Sunday in London, not Jacksonville, and it was yet another sign that the British capital has become a second home for the NFL’s most well-traveled franchise. […]

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Patriots Jaguars Football
The Jacksonville Jaguars have found a home away from home at Wembley Stadium. (AP Photo/Steve Luciano)

How Wembley Stadium Became a Home-Away-From-Home for the NFL

For more than a century, the name “Wembley Stadium” has been synonymous with football. Of course, as the longtime home of the English national team — first in the stadium’s original incarnation until its demolition in 2000, and then in its current iteration since 2007 — that has meant it is best known as a […]

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